Marketing, Design and Web agencies
IT and web services are a particularly outstanding enabler for new, competitive business models of small and medium-sized enterprises (SMEs), which do not have the corresponding IT resources themselves to drive the digital transformation. For network agencies, in addition to the classic business models such as web design and web development, a number of trends and technologies are of particular importance in order to continuously offer innovative solutions to their clients. Here are some examples:
- Artificial Intelligence (AI): The integration of AI into websites and web applications enables personalised user experiences, automation of processes and better decision-making.
- Cloud Computing: The use of cloud platforms enables a flexible and scalable infrastructure that allows network agencies to respond quickly to their customers’ needs and offer new services.
- Responsive Web Design: With the increasing use of mobile devices, responsive web design that displays optimally on different devices is essential.
- Cybersecurity: Protecting websites and web applications from cyber-attacks and data leaks is critical to ensuring the integrity and security of customer information.
- Search Engine Optimization (SEO): An effective SEO strategy is essential to improve the visibility of websites in search engine results and increase traffic.
- Ecommerce: The increasing importance of online shopping requires a strong e-commerce presence and the integration of payment and shipping solutions.
TVM as a technology partner
Takeover of outsourcing services: TVM can offer customers in this segment cooperation in the development of joint projects whose interfaces can be clearly defined. This can be a win-win situation for both companies as they can combine their specific skills and resources to create integral solutions. Often the client has a specialisation in certain aspects of web services, e.g. web design, and outsources services outside of this – e.g. web design in-house, outsourcing web development and testing to external partners.
Integration and compatibility: TVM can offer help with the integration and compatibility of clients’ software tools with other programmes and systems. This can help software users work more efficiently and achieve better results.
Customised, tailor-made solutions: TVM can provide customised solutions tailored to their specific requirements. These solutions can help customers optimise their processes and grow their business.
Selected reference project in the field of IT and Web services
Client: grand position GmbH
Project type: Framework contract, Continuous website development for a web agency
An example from the project portfolio:
Development of a website for a consulting company according to grand position GmbH’s design specifications. The client is a company that offers consulting services in the field of data security and would like to market this service digitally in a suitable way.
Challenges: The website has to meet the requirements and design specifications of grand position GmbH and at the same time fulfil the needs and requirements of the client. In doing so, it is important to design the website in a user-friendly way and to adapt it to its target group.
Solutions: A close, iterative cooperation between grand position GmbH and TVM enables a fast and successful implementation of the project. The requirements and wishes of the client are taken into account and integrated into the design of the website. Through tests and optimisations, a user-friendly website with an appealing design is created.
Result: Fully functional website that meets the requirements of grand position GmbH and the end customer and enables an appealing presentation of its services.
Technologies used: HTML, CSS, JavaScript, PHP, MySQL
Summary: The project to create a website for the client grand position GmbH was a success. Close cooperation between grand position GmbH and TVM enabled a successful implementation. Through the consistent implementation of the customer’s wishes, a user-friendly website with an appealing design was created.
